Peering into the water of the South Pacific with snorkel gear wrapped around our heads while rapidly kicking our flippers in a fight against the current, my wife and I were in the middle of one of the coolest experiences of our lives. Directly beneath …
We Are Tactile Creatures – Sell Accordingly
Touch, in many instances, is the only sense that truly makes things real. You can see something incredible and later question whether you saw what you think you saw. You can hear something and not see it, so maybe it didn’t exist – the same …
Selling Fridges to Eskimos
Sales are about two things at their core: Identifying and solving other people’s problems. Maybe I should rephrase that to ‘successfully making a sale,’ not misleading or coercing merely to close a deal, is about solving a customer’s problem. It really is that simple. Those …
Trusted People Make More Money
I am an advocate for running a business with a like-minded and like-motivated business partner, as opposed to going solo. Going alone is for greedy entrepreneurs (even though you’ll make more with a good partner over the long-run) or those who can’t find a partner …
Are You Ready for Entrepreneurship? Answer These Questions to Find Out
Many people ponder the question ‘should I start my own business?’ at some point or another. Most never do much more than that. However, if you’re one of the more serious people contemplating the road of entrepreneurship, there are some specific questions you should ask …
A Political Kingmaker Reveals His Life Rules
Roger Stone mastered his political craft at the knee of impeached President Richard Nixon. He’s worked for several Republican presidential campaigns, spanning from Nixon to Trump, and waged a war of words against the Clintons. Needless to say, the man is hated by the left …
The Most Important Marketing Lesson is Found in Vegas
Last month I made two trips to Vegas for business opportunities and CES. While there, I was once again reminded that a great marketing campaign comes down to simplicity, perhaps a little controversy and timelessness. The phrase ‘Sin City,’ and more specifically the famous slogan …
Brand Affinity Industries Will Crush Startup Entrepreneurs
I want to talk about B2C (business to consumer) industries to avoid getting involved in as an entrepreneur – no matter how much you may love them. There are specific industries (many consumer products which are prone to ‘brand affinity‘) to avoid as an entrepreneur …
Why Daily Reading Makes Entrepreneurs Wealthier and Healthier
Bless my mom. Growing up she promoted reading to my brother and me, but, unfortunately, I was the type of kid who rarely read. I dreaded reading as a child because I didn’t have much patience for anything other than sports. In fact, I could …
I’m a Junkie But I Have a Solution
They say the first step to recovery is admitting you have a problem. I, regrettably, have a problem. It’s embarrassing to admit, but I’m addicted to my smartphone… To be clear, I’m not one of those cell phone junkies who peruses Facebook and Instagram several …