branding and marketing

UFC Star Conor McGregor is a Badass Entrepreneur and Marketer

Published June 25, 2017 by Aaron Hoddinott
Category: Video, Our PicksTagged entrepreneurs, entrepreneurial, marketing, branding and marketing, UFC, UFC champion, self-marketer, highest paid fighter in UFC history, brand power, authority marketer, Conor McGregor, Marketing Tactics Which Made Conor McGregor a Star
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The UFC has historically paid its fighters much less than professional boxers. It has been a fighting ‘league’ as opposed to a prize fighting venue, with contracts and rather small fight bonuses for such things as ‘knockout of the night.’ No UFC champion has been able …

6 Keys to Writing a Great Press Release for Your Business

Published March 19, 2016 by Aaron Hoddinott
Category: InfluenceTagged entrepreneurs, search engine optimization, online marketers, press releases, public companies, put out a press release, reason to put out a press release, press releases increase exposure, every business should put out press releases, writing a great press release for your business, the value press releases provide businesses, branding and marketing, introduction to writing great press releases
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“If a tree falls in a forest and no one is around to hear it, does it make a sound?” It shocks me so few entrepreneurs understand the importance of press releases. Guessing here, but I bet less than 10% of businesses, including both small …