barrier to entry

Go Mobile or Go Broke

In 2005 we discovered an innovative way to generate newsletter subscribers using press releases. We were early adopters of this strategy and it worked incredibly well. In fact, the cost to generate a lead was about $0.06 per. And we were generating subscribers by the …

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Some People Just Shouldn’t Be Allowed to Vote

I’ve had one too many conversations with adults about politics lately. So many people stand firmly behind a leader of a political party yet can’t even explain what that party’s platform is about. It pisses me off. We’ve become a nation of lazy voters influenced …

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